Building Sustainable, Purpose-Driven Brands for a Better Tomorrow
Our team of sustainability strategists and behavioral scientists, designers, and digital experts brings diverse expertise across industries. Drawing from our experience in areas such as the sports industry, NGOs, and tech startups, we craft tailored solutions that foster sustainable growth and deliver impactful results.
At 10ere, we specialize in behavioral design and sustainability strategies. We help clients drive positive behavior change, enhance engagement, and develop tech solutions to support their sustainability goals.
Our goal is to create lasting value for individuals, businesses, and communities by fostering long-term growth. We don’t just consult—we innovate, collaborate, and deliver actionable strategies that drive real, measurable change. With a focus on sustainability, we build solutions that address today’s challenges while paving the way for a more sustainable future.
Have questions or looking to explore new possibilities? Reach out to discuss how we can help you achieve your goals, and we’ll get back to you promptly.
Services
Behavioral Change
As a consulting firm with an in-house team of behavioral scientists, we specialize in helping businesses leverage the power of human behavior to achieve transformative results.
Our experts in behavioral science bring a deep understanding of decision-making, motivation, and habit formation, allowing us to design strategies that truly resonate with customers, boost employee engagement, and drive sustainable, long-term change.
Strategy & Development
Sustainability Reporting
We are specialists in sustainability reporting for sports organisations. Our work are based on, among other things, the Global Reporting Initiative and CSRD.
We deliver materiality analysis, collect and analyze data to develop strategies and detailed sustainability reports, highlighting important insights and tracking your progress. We help you understand why reporting is important and shape the report so that both stakeholders and the business community can relate to it.
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Showing, in a transparent way, the effect your organisation has in different areas is a central part of sustainability work. We are specialists in sustainability reporting for sports organisations and are based on, among other things, the Global Reporting Initiative when we create structures for your reporting. We help you understand why reporting is important and shape the report so that both stakeholders and the business community can relate to it.
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Showing, in a transparent way, the effect your organisation has in different areas is a central part of sustainability work. We are specialists in sustainability reporting for sports organisations and are based on, among other things, the Global Reporting Initiative when we create structures for your reporting. We help you understand why reporting is important and shape the report so that both stakeholders and the business community can relate to it.
Sustainable Partnerships
We have many years experience of helping businesses and sport organisations to develop strategically important sustainability areas, which can form a basis for long-term partnerships with the business community – built on a common will to contribute to a sustainable society.
Sustainability Reporting
We are specialists in sustainability reporting for sports organisations. Our work are based on, among other things, the Global Reporting Initiative and CSRD. We deliver materiality analysis, collect and analyze data to develop strategies and detailed sustainability reports, highlighting important insights and tracking your progress. We help you understand why reporting is important and shape the report so that both stakeholders and the business community can relate to it.
.
Showing, in a transparent way, the effect your organisation has in different areas is a central part of sustainability work. We are specialists in sustainability reporting for sports organisations and are based on, among other things, the Global Reporting Initiative when we create structures for your reporting. We help you understand why reporting is important and shape the report so that both stakeholders and the business community can relate to it.
.
Showing, in a transparent way, the effect your organisation has in different areas is a central part of sustainability work. We are specialists in sustainability reporting for sports organisations and are based on, among other things, the Global Reporting Initiative when we create structures for your reporting. We help you understand why reporting is important and shape the report so that both stakeholders and the business community can relate to it.
Sustainable Partnerships
We have many years experience of helping businesses and sport organisations to develop strategically important sustainability areas, which can form a basis for long-term partnerships with the business community – built on a common will to contribute to a sustainable society.
Tech Development & Design
Many sustainability solutions require design, whether it involves a website, a sustainability report, an app, or a physical change in the environment. Our team includes skilled developers and designers who work collaboratively to bring your ideas to life. We guide projects through every stage, from initial concept and prototyping to final implementation. This integrated approach ensures that our solutions are not only functional and visually appealing but also aligned with your sustainability goals.
Work
We have provided sustainability strategies, reporting, analysis, and advisory services to leading organizations in sports and business. Leveraging our expertise in human behavior, we have also supported companies in gaining deeper insights into their target audiences – their psychology, emotions, and behaviors – while offering practical solutions to positively influence them.
Some of the valued partners we’ve worked with include:
Some of the valued partners we’ve worked with include:
Swedish Football • Elite Women’s Football • Fryshuset • IFK Göteborg • Malmö Redhawks • Goodsport • ISP Sport Marketing • Karolinska University Hospital • Parasport Stockholm • Swedish Football • Elite Women’s Football • Fryshuset • IFK Göteborg • Malmö Redhawks • Goodsport • ISP Sport Marketing • Karolinska University Hospital • Parasport Stockholm • Swedish Football • Elite Women’s Football • Fryshuset • IFK Göteborg • Malmö Redhawks • Goodsport • ISP Sport Marketing • Karolinska University Hospital • Parasport Stockholm • Swedish Football • Elite Women’s Football • Fryshuset • IFK Göteborg • Malmö Redhawks • Goodsport • ISP Sport Marketing • Karolinska University Hospital • Parasport Stockholm •
About
Our Story
Founded in 2020, 10ere began with a vision to explore how sports and business can collaborate to create a more sustainable society. Today, our focus has expanded significantly. Our team includes business strategists, behavioral scientists, graphic designers, and digital experts working across a range of industries. We have experience with NGOs, startups in healthcare, education, and FinTech, as well as sports organizations.
Our mission is to drive sustainable, impactful change that benefits individuals, businesses, and society –regardless of the field.
Our mission is to drive sustainable, impactful change that benefits individuals, businesses, and society –regardless of the field.
The Team
Our versatile team has extensive experience of working with sustainability, gender equality, applied behavioral science for sound behaviors, but also graphic design and tech development. Together with our broad network, we can tailor a strong team with the skills you need.
Isabelle Widmark
Co-Founder / CEO
Co-Founder / CEO
Stefan Bärlin
Co-Founder / Strategic Partnerships
Co-Founder / Strategic Partnerships
Beatrice Widmark
Applied Behavioral Scientist
Applied Behavioral Scientist
Our Story
Founded in 2020, 10ere began with a vision to explore how sports and business can collaborate to create a more sustainable society. Today, our focus has expanded significantly. Our team includes business strategists, behavioral scientists, graphic designers, and digital experts working across a range of industries. We have experience with NGOs, startups in healthcare, education, and FinTech, as well as sports organizations.
Our mission is to drive sustainable, impactful change that benefits individuals, businesses, and society –regardless of the field.
Our mission is to drive sustainable, impactful change that benefits individuals, businesses, and society –regardless of the field.
The Team
Our versatile team has extensive experience of working with sustainability, gender equality, applied behavioral science for sound behaviors, but also graphic design and tech development. Together with our broad network, we can tailor a strong team with the skills you need.
Isabelle Widmark
Co-Founder / CEO
Co-Founder / CEO
Stefan Bärlin
Co-Founder / Strategic Partnerships
Co-Founder / Strategic Partnerships
Beatrice Widmark
Applied Behavioral Scientist
Applied Behavioral Scientist
Sustainability & Positive change
When we talk about sustainability, we refer to the three key pillars: social, economic, and environmental. Genuine commitment to these areas is essential, but we also recognize that no one can do everything. Long-term success comes from working strategically and tailoring efforts to your organization’s unique conditions. That’s why we focus on a holistic approach, prioritizing impactful actions over small, short-term measures.
Understanding human behavior is central to achieving sustainability goals. Behavioral science helps us uncover why people act the way they do and how to influence positive behavior change. By combining our expertise in this field with a sustainability framework, we help organizations move from strategy to tangible action, creating meaningful change across the business. We also work to guide your customers, aligning their behaviors with both your business goals and their personal benefit and wellbeing.
Understanding human behavior is central to achieving sustainability goals. Behavioral science helps us uncover why people act the way they do and how to influence positive behavior change. By combining our expertise in this field with a sustainability framework, we help organizations move from strategy to tangible action, creating meaningful change across the business. We also work to guide your customers, aligning their behaviors with both your business goals and their personal benefit and wellbeing.